Pricing. No hidden boss fights.

Most game-marketing agencies hide pricing because deal-by-deal arbitrage is more profitable than transparency. We don't. Here's exactly what each tier costs, what's in it, and where the line is.

All tiers are monthly retainers, scoped against your launch window. Indie tiers run 3-month minimums, AA/AAA run 6 months. We take a small number of new engagements per quarter — earlier slots in the calendar carry better Presale outcomes.

4player tiers

+1boss mode (custom)

$0setup or onboarding fees

30dkill-switch on every contract

Choose your class.

Each tier is a monthly retainer with a clear loadout, a clear team, and a clear scope. Pricing assumes English + EU + APAC reach; add-on regions are quoted separately.

▶ Wayfarer · Class

INDIE

Solo / 1–3 person

$4,500/ mo

3-month minimum

For: First-time indie devs with $0 spent on marketing so far. You need a Presale mountain and you need it grown by hand.

1 loadout module of your choice
Full Steam page audit + rework
1 monthly strategy call (60 min)
Async Slack / email support
Festival eligibility audit (Next Fest, etc.)
Paid media buys
Console store coordination

Pitch this tier →

Most picked

▶ Vanguard · Class

INDIE+

Funded indies

$9,500/ mo

3-month minimum

For: Funded indies in late pre-launch through launch week. You have a build, a publisher conversation, and a deadline.

3 loadout modules
Full launch beat sheet (T-180 → T+30)
Weekly strategy call + biweekly review
Creator Raid: 50 vetted streamer keys
Tier-2/3 press outreach + embargo plan
Tier-1 press exclusives
Console day-one regional ops

Pitch this tier →

▶ Crusader · Class

Mid-budget · multi-platform

$24,000/ mo

6-month minimum

For: Mid-budget studios shipping multi-platform. Real Presale targets, real launch revenue expectations, and post-launch DLC roadmap.

5 loadout modules
Dedicated strategist (named team lead)
Biweekly steering committee
Creator Raid: 200 keys, KPI-tracked
Tier-1 press outreach (IGN, RPS, Eurogamer, Polygon)
Paid media management included
Console regional ops at AAA scale

Pitch this tier →

▶ Titan · Class

AAA

Console · publisher · platform

$48,000+/ mo

6-month minimum

For: AAA console launches, publisher-funded titles, platform partners with cross-vertical campaigns. Numbers that need to clear a board.

Full 6-module loadout
Dedicated 4-person pod
Weekly steering with executive calls
Creator Raid: 500+ vetted, multi-region
Tier-1 press exclusives + Showcase placement
Console regional embargo cascade
Awards + festival submissions full-stack

Pitch this tier →

▶ Boss Mode · Custom Engagement

For projects that don't fit on a tier card.

Platform partner co-marketing. Festival sponsorships. IP-extension campaigns. Reactive launches when a competitor surprise-drops on your release week. Anything where the scope is the project, not the month.

We scope every Boss Mode engagement against the deliverables, not a retainer ladder. Tell us what's at stake and we'll come back with a fixed-fee proposal in 5 business days.

Project-based

Fixed-fee · POA

Scope a Boss Mode brief →

Tier comparison.

Side-by-side. Pick the row that matters most for your launch.

Swipe to compare all 4 tiers →

	Wayfarer Indie	Vanguard Indie+	Crusader AA	Titan AAA
Monthly	$4,500	$9,500	$24,000	$48,000+
Minimum term	3 mo	3 mo	6 mo	6 mo
Loadout modules	1	3	5	6 (full)
Presale Engine	✓	✓	✓	✓
Community Forge	opt	✓	✓	✓
Trailer Strike	opt	✓	✓	✓
Press Combo (tier 2/3)	—	✓	✓	✓
Press Combo (tier 1 exclusives)	—	—	✓	✓
Creator Raid	—	50 keys	200 keys	500+ keys
Launch Stack (cross-platform)	—	—	Steam + Epic	Full
Paid media management	—	advisory	✓	✓
Dedicated strategist	—	—	✓	4-person pod
Console regional ops	—	—	basic	✓
Awards + festival submissions	eligibility	eligibility	✓	✓
Strategy cadence	Monthly	Weekly	Biweekly steering	Weekly + exec

Pricing questions.

Most agencies don't because deal-by-deal pricing is more profitable than transparency. The downside is studios waste 3 weeks of "discovery calls" finding out you're out of budget. We'd rather you self-select in or out before either of us picks up the phone.

$9,500/mo × 3 months = $28,500. That's the minimum. A typical Vanguard runs 5–6 months bridging pre-launch through launch week, landing around $50–60K total. Compare that to one Twitter ad campaign that delivered nothing.

Vetting, brief writing, contract templates, and KPI tracking are included. Steam keys themselves are yours to issue — we never charge a markup on keys. We'll tell you exactly how many to allocate and to whom.

No. Crusader and Titan tiers include paid media management (creative, targeting, optimization) as part of the retainer. The actual ad spend is paid by you directly to the platform — we never invoice it through us.

We invoice in USD by default. EU/UK studios can invoice in EUR/GBP at the prevailing rate on contract date, locked for the term. APAC studios usually USD, but we'll quote local-currency on request.

Upgrade — yes, immediately, with the new tier prorated. Downgrade — yes, but at the next renewal cycle so we can transition team and scope cleanly. The 30-day kill-switch always applies if you'd rather end entirely.

Fixed fee per project, scoped against deliverables and timeline. Past Boss Mode engagements have ranged from $35K (a single festival sponsorship execution) to $400K+ (a 90-day platform-partner co-marketing sprint with 4 launches stacked). We come back with a number in 5 business days after the brief.

That's the whole point of the 6-month minimum on Crusader and Titan tiers. Most of your revenue arrives after launch week — we stay through the post-launch curve, sales events, and DLC drops. If you want to wind down earlier, the 30-day kill-switch is always live.

Pricing. No hidden boss fights.

Choose your class.

For projects that don't fit on a tier card.

Every tier ships with these.

Tier comparison.

Pricing questions.

Pitch the project. We'll come back with a tier rec.